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Generic Dropshipping

Margins destroyed by Temu and Shein. Impossible price competition with players that have integrated supply chains and billions in capital.

📊 Evidence

  • Temu grew 100x in 2023, reaching 50M users in the US
  • Typical margins < 5% after ads
  • Average CAC 3x higher than LTV
  • Shein launches 6,000 new products per day

⚠️ Risks

  • Race to the bottom on prices
  • Total dependence on Chinese suppliers
  • 15-45 day shipping times unacceptable
  • Return policies impossible to compete with

💡 Opportunities

  • Ultra-specific niches (e.g., exotic pet accessories)
  • Custom products on demand
  • Local market with fast delivery
  • White-label for established brands

Verdict

Avoid. Commoditized market where only players with billions in capital survive.

95 of 100

Saturation Score

Extremely saturated market. Avoid.

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Category E-commerce & Varejo

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