Methodology

How we calculate the Saturation Index and evaluate each market's potential.

Saturation Index (0-100)

Each market receives a score from 0 to 100 based on multiple weighted factors:

Keyword Competition

25%

Search volume vs. number of competitors on Google. Data from SEMrush and Ahrefs.

Number of Players

20%

Number of active companies in the market and rate of new entrants.

Price Trends

20%

Evolution of average prices in the sector. Decline indicates commoditization.

Barriers to Entry

15%

Required capital, regulation, technical expertise, and other protective factors.

Consolidation

10%

Market share of top players. High concentration indicates saturation.

Market Sentiment

10%

Analysis of discussions on Reddit, HN, Twitter about the market.

Saturation Levels

80+

Critical

Extremely saturated market. Avoid new entrants.

60-79

High

Significant saturation. Differentiation is essential.

40-59

Medium

Moderate competition. Niches may work.

0-39

Low / Opportunity

Market with room for new entrants.

Data Sources

  • • Google Trends - Interest over time
  • • SEMrush/Ahrefs - Keyword competition
  • • Crunchbase - Funding and new players
  • • Product Hunt - Sector launches
  • • Reddit/HN - Community sentiment
  • • LinkedIn - Professional growth