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Critical
Serviços Locais

Life Coaching

No regulation, generalized negative perception. Hard to differentiate from charlatans.

📊 Evidence

  • No barrier to entry
  • Negative viral memes
  • Results not measurable
  • Instagram 'coach' saturation

⚠️ Risks

  • Industry reputation destroyed
  • Lack of credibility
  • Hard to prove value
  • Potential regulation

💡 Opportunities

  • Executive coaching (B2B)
  • ICF certifications
  • Specific niches (career transition)
  • Documented results

Verdict

Avoid generic positioning. Solid credentials are mandatory.

88 of 100

Saturation Score

Extremely saturated market. Avoid.

Trend → Stable
Category Serviços Locais

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