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Complete Guide
EdTech & Educação
Cursos, mentorias, e-learning e plataformas de ensino
3
Markets Analyzed
78
Average Score
1
Saturated Markets
0
Opportunities
Markets in This Category
Critical
Stable
Digital Marketing Courses
Widespread scam perception. Market destroyed by unfulfilled 'get rich quick' promises.
TAM: R$ 10B no Brasil
Growth: -5% ao ano em cursos genéricos
90
/100
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Hotmart creatorsUdemyCoursera
High
Stable
Language Learning Apps
Duolingo dominates with 50M+ DAUs. Hard to compete without billion-dollar marketing budget.
TAM: US$ 15B
Growth: +10% ao ano
75
/100
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DuolingoBabbelBusuu
High
Declining
Coding Bootcamps
Junior market saturated. Employment promises not materializing, AI changing demand.
TAM: R$ 5B no Brasil
Growth: -10% ao ano
70
/100
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TrybeKenzieIronhack
Key Players
Trybe
Kenzie
Ironhack
General Assembly
Hotmart creators
Udemy
Coursera
Duolingo
Babbel
Busuu
Rosetta Stone
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